If the conscious mind—the part you consider to be you—is just the tip of the iceberg, what is the rest doing?
 
In this sparkling and provocative new book, the renowned neuroscientist David Eagleman navigates the depths of the subconscious brain to illuminate surprising mysteries: Why can your foot move halfway to the brake pedal before you become consciously aware of danger ahead? Why do you hear your name being mentioned in a conversation that you didn’t think you were listening to? What do Ulysses and the credit crunch have in common? Why did Thomas Edison electrocute an elephant in 1916? Why are people whose names begin with J more likely to marry other people whose names begin with J? Why is it so difficult to keep a secret? And how is it possible to get angry at yourself—who, exactly, is mad at whom?
 
Taking in brain damage, plane spotting, dating, drugs, beauty, infidelity, synesthesia, criminal law, artificial intelligence, and visual illusions, Incognito is a thrilling subsurface exploration of the mind and all its contradictions.

From one of Time magazine’s 100 most influential people in the world, a rousing defense of the role of science in our lives

The latest developments in physics have the potential to radically revise our understanding of the world: its makeup, its evolution, and the fundamental forces that drive its operation. Knocking on Heaven’s Door is an exhilarating and accessible overview of these developments and an impassioned argument for the significance of science.

There could be no better guide than Lisa Randall. The bestselling author of Warped Passages is an expert in both particle physics (the study of the smallest objects we know of) and cosmology (the study of the largest). In Knocking on Heaven’s Door, she explores how we decide which scientific questions to study and how we go about answering them. She examines the role of risk, creativity, uncertainty, beauty, and truth in scientific thinking through provocative conversations with leading figures in other fields (such as the chef David Chang, the forecaster Nate Silver, and the screenwriter Scott Derrickson), and she explains with wit and clarity the latest ideas in physics and cosmology. Randall describes the nature and goals of the largest machine ever built: the Large Hadron Collider, the enormous particle accelerator below the border of France and Switzerland—as well as recent ideas underlying cosmology and current dark matter experiments.

The most sweeping and exciting science book in years, Knocking on Heaven’s Door makes clear the biggest scientific questions we face and reveals how answering them could ultimately tell us who we are and where we came from.

In his #1 bestseller The Tipping Point, Malcolm Gladwell redefined how we understand the world around us. In BLINK, he revolutionizes the way we understand the world within. How do we make decisions--good and bad--and why are some people so much better at it than others? That's the question Malcolm Gladwell asks and answers in BLINK. Drawing on cutting-edge neuroscience and psychology, examining case studies as diverse as speed dating, pop music, and the New Coke, Gladwell shows how the difference between good decision making and bad has nothing to do with how much information we can process quickly, but rather with the few particular details on which we focus. BLINK displays all of the brilliance that has made Malcolm Gladwell's journalism so popular and his books such perennial bestsellers as it reveals how all of us can become better decision makers--in our homes, our offices, and in everyday life.

Textbooks | Social Science | Anthropology

Non-Fiction | Social Science | Anthropology

Health, Mind & Body | Nutrition | Food Habits and Food Preferences

Cooking, Food & Wine | Gastromomy

Cooking, Food & Wine | Reference

Michael Pollan writes about the ecology of the food humans eat and why--what it is, in fact, that we are eating. Discussing industrial farming, organic food, and what it is like to hunt and gather food, this is a surprisingly honest and self-aware account of the evolution of the modern diet. 

Often imitated, never duplicated.

• New! Lay-flat binding makes coloring easier.
• New! 8 plates have been added: Accessory Structures of the Skin, Temporomandibular Joint, Upper Limb: Shoulder (Glenohumeral) Joint, Upper Limb: Elbow Joints, Lower Limb: Male and female Pelves, Lower Limb: Sacroiliac and Hip Joints, Lower Limb: Knee Joints, Somatic Visceral Receptors.
• New! 7 additional sections: Skeletal and Articular Systems, Skeletal Muscular System, Central Nervous System, Central Nervous System: Cavities and Coverings, Peripheral Nervous System, Autonomic Nervous System, Human Development.

For over 23 years, The Anatomy Coloring Book has been the leading human anatomy coloring book, offering concisely written text and precise, extraordinary hand-drawn figures. Organized according to body systems, each of the 170 plates featured in this book includes an ingenious color-key system anatomical terminology is linked to detail illustration of the structures of the body.

Wynn Kapit is the designer of the The Anatomy Coloring Book, The Physiology Coloring Book, and The Geography Coloring Book. Mr. Kapit received a B.B.A. and an L.L.B. from the University of Miami and an M.A. from the University of California, Berkeley.

Lawrence M. Elson, Ph.D. is a clinical and forensic human anatomist who taught at the Baylor College of Medicine in Houston, the University of California Medical School at San Francisco, and the City College of San Francisco. Dr. Elson is the founder and president of Coloring Concepts, Inc., and the director of graphic and textual content of its several publications.

The only textbook written for undergraduates by teachers of the course, this bestseller presents the most current concepts in an experimental context, conveying the excitement of scientific discovery, and highlighting important advances while providing unsurpassed pedagogical support for the first-time learner.  The new edition is thoroughly updated, including most notably the new chapter on innate immunity.

The solar system most of us grew up with included nine planets, with Mercury closest to the sun and Pluto at the outer edge. Then, in 2005, astronomer Mike Brown made the discovery of a lifetime: a tenth planet, Eris, slightly bigger than Pluto. But instead of its resulting in one more planet being added to our solar system, Brown’s find ignited a firestorm of controversy that riled the usually sedate world of astronomy and launched him into the public eye. The debate culminated in the demotion of Pluto from real planet to the newly coined category of “dwarf” planet. Suddenly Brown was receiving hate mail from schoolchildren and being bombarded by TV reporters—all because of the discovery he had spent years searching for and a lifetime dreaming about.

Filled with both humor and drama, How I Killed Pluto and Why It Had It Coming is Mike Brown’s engaging first-person account of the most tumultuous year in modern astronomy—which he inadvertently caused. As it guides readers through important scientific concepts and inspires us to think more deeply about our place in the cosmos, it is also an entertaining and enlightening personal story: While Brown sought to expand our understanding of the vast nature of space, his own life was changed in the most immediate, human ways by love, birth, and death. A heartfelt and personal perspective on the demotion of everyone’s favorite farflung planet, How I Killed Pluto and Why It Had It Coming is the book for anyone, young or old, who has ever dreamed of exploring the universe—and who among us hasn’t?

The Bestselling Text is Completely Updated and Better than Ever!

The Third Edition of the bestselling text  Research Design: Qualitative, Quantitative, and Mixed Methods Approaches, by John W. Creswell, enables readers to compare three approaches to research-qualitative, quantitative, and mixed methods-in a single research methods text. The book presents these three approaches side by side within the context of the process of research from the beginning steps of philosophical assumptions to the writing and presenting of research. Written in a user-friendly manner, Creswell's text does not rely on technical jargon. He cuts to the core of what a reader needs to know to read and design research in part by showcasing ideas in a scaffold approach so that the reader understands ideas from the simple to the complex.

Key updates to the Third Edition:

• Presents the preliminary steps of using philosophical assumptions in the beginning of the book
• Provides an expanded discussion on ethical issues
• Emphasizes new Web-based technologies for literature searches
• Offers updated information about mixed methods research procedures
• Contains a glossary of terms
• Highlights research tips throughout the chapters incorporating the author's experiences over the last 35 years

 The Instructor's Resource website is listed in the book. This resource site includes:   

• Sample Syllabi
• PowerPoint Slide Sets
• Sample Student Proposals
• Suggested Studies Published in Journal Articles
• Application Activities and Tutorial
• Peer-Feedback Group Activities
• Study Design Group Activities
•  And more!

The author, former U.S. Naval Intelligence Briefing Team Member, reveals information kept secret by our government since the 1940s. UFOs, the J.F.K.. assassination, the Secret Government, the war on drugs and more by the world's leading expert on UFOs.

"One of the funniest and most unusual books of the year....Gross, educational, and unexpectedly sidesplitting."—Entertainment Weekly

Stiff is an oddly compelling, often hilarious exploration of the strange lives of our bodies postmortem. For two thousand years, cadavers—some willingly, some unwittingly—have been involved in science's boldest strides and weirdest undertakings. They've tested France's first guillotines, ridden the NASA Space Shuttle, been crucified in a Parisian laboratory to test the authenticity of the Shroud of Turin, and helped solve the mystery of TWA Flight 800. For every new surgical procedure, from heart transplants to gender reassignment surgery, cadavers have been there alongside surgeons, making history in their quiet way.

In this fascinating, ennobling account, Mary Roach visits the good deeds of cadavers over the centuries—from the anatomy labs and human-sourced pharmacies of medieval and nineteenth-century Europe to a human decay research facility in Tennessee, to a plastic surgery practice lab, to a Scandinavian funeral directors' conference on human composting. In her droll, inimitable voice, Roach tells the engrossing story of our bodies when we are no longer with them.

“YOU HAVE CHANGED MY LIFE” is a common refrain in the emails Walter Lewin receives daily from fans who have been enthralled by his world-famous video lectures about the wonders of physics. “I walk with a new spring in my step and I look at life through physics-colored eyes,” wrote one such fan. When Lewin’s lectures were made available online, he became an instant YouTube celebrity, and The New York Times declared, “Walter Lewin delivers his lectures with the panache of Julia Child bringing French cooking to amateurs and the zany theatricality of YouTube’s greatest hits.”

For more than thirty years as a beloved professor at the Massachusetts Institute of Technology, Lewin honed his singular craft of making physics not only accessible but truly fun, whether putting his head in the path of a wrecking ball, supercharging himself with three hundred thousand volts of electricity, or demonstrating why the sky is blue and why clouds are white. Now, as Carl Sagan did for astronomy and Brian Green did for cosmology, Lewin takes readers on a marvelous journey in For the Love of Physics, opening our eyes as never before to the amazing beauty and power with which physics can reveal the hidden workings of the world all around us. “I introduce people to their own world,” writes Lewin, “the world they live in and are familiar with but don’t approach like a physicist—yet.”

Could it be true that we are shorter standing up than lying down? Why can we snorkel no deeper than about one foot below the surface? Why are the colors of a rainbow always in the same order, and would it be possible to put our hand out and touch one? Whether introducing why the air smells so fresh after a lightning storm, why we briefly lose (and gain) weight when we ride in an elevator, or what the big bang would have sounded like had anyone existed to hear it, Lewin never ceases to surprise and delight with the extraordinary ability of physics to answer even the most elusive questions.

Recounting his own exciting discoveries as a pioneer in the field of X-ray astronomy—arriving at MIT right at the start of an astonishing revolution in astronomy—he also brings to life the power of physics to reach into the vastness of space and unveil exotic uncharted territories, from the marvels of a supernova explosion in the Large Magellanic Cloud to the unseeable depths of black holes.

“For me,” Lewin writes, “physics is a way of seeing—the spectacular and the mundane, the immense and the minute—as a beautiful, thrillingly interwoven whole.” His wonderfully inventive and vivid ways of introducing us to the revelations of physics impart to us a new appreciation of the remarkable beauty and intricate harmonies of the forces that govern our lives.

 A New Edition of the Phenomenal #1 Bestseller
 
"One mark of a great book is that it makes you see things in a new way, and Mr. Friedman certainly succeeds in that goal," the Nobel laureate Joseph E. Stiglitz wrote in The New York Times reviewing The World Is Flat in 2005. In this new edition, Thomas L. Friedman includes fresh stories and insights to help us understand the flattening of the world. Weaving new information into his overall thesis, and answering the questions he has been most frequently asked by parents across the country, this third edition also includes two new chapters--on how to be a political activist and social entrepreneur in a flat world; and on the more troubling question of how to manage our reputations and privacy in a world where we are all becoming publishers and public figures.
 
The World Is Flat 3.0 is an essential update on globalization, its opportunities for individual empowerment, its achievements at lifting millions out of poverty, and its drawbacks--environmental, social, and political, powerfully illuminated by the Pulitzer Prize--winning author of The Lexus and the Olive Tree.

Health, Mind & Body | Psychology & Counseling
Science | Behavioral Sciences
Science | Mathematics
Textbooks | Social Sciences | Psychology
Textbooks | Science & Mathematics

This brief version of Gravetter and Wallnau's proven best seller offers the straightforward instruction, accuracy, built-in learning aids, and wealth of real-world examples that professors AND students have come to appreciate. The authors take time to explain statistical procedures so that students can go beyond memorizing formulas and begin gaining a conceptual understanding of statistics. By integrating applications that reinforce concepts to ensure that even students with a weak background in mathematics can understand statistics, the authors skillfully demonstrate that having an understanding of statistical procedures helps students comprehend published findings, and become savvy consumers of information.

Reference | Writing; Style Manuals; Language Arts & Disciplines | Composition & Creative Writing | Academic; Language Arts & Disciplines | Publishing; Health, Mind & Body | Psychology | Reference 

This style manual for writers, editors, students, educators, and professionals across all fields provides clear guidance on grammar, the mechanics of writing, and APA style. It includes examples, new guidelines and advice, and more.

Readers continue to turn to Klein because it enables them to better understand fundamental principles, solve problems, and focus on what they need to know to succeed. This edition explores the major principles in the field and explains why they are relevant. It is written in a way that clearly shows the patterns in organic chemistry so that readers can gain a deeper conceptual understanding of the material. Topics are presented clearly in an accessible writing style along with numerous of hands-on problem solving exercises.